Within a month of its launch, Christmas Jesus dress up.com received over 150,000 original hits, and by October 2000 had over 250,000 original visits. Almost entirely by word of mouth referrals, the website received nearly 6 million monthly hits by the end of 2000.
In 2003, Normal Bob Smith produced a companion refrigerator magnet set, which was sold through the website and was subsequently picked up by retailer Urban Outfitters.
As of November 2006, Normal Bob Smith has sold more than 15,000 sets of the Christmas Jesus dress up magnets. There are six versions, the original, Final Justice, Superstar, Christmas, Halloween Dress Up, and BDSM Dress Up. Smith has also posted a Youtube video of himself giving one to Richard Dawkins at a book signing but there is no word as of yet whether Dawkins put it on his fridge in England. Christmas Jesus dress up magnets appeared in the segment on Normal Bob Smith in the Neil Abramson documentary film Bob Smith USA, which premiered at the American Film Institutes SilverDocs Film Festival in Washington DC in June 2005.
On March 14, 2004, Christmas Jesus dress up sparked national controversy when a Philadelphia man, known only as Gerry, voiced his outrage after seeing the magnets at an Urban Outfitters store in the King of Prussia mall. He wrote a letter of complaint to the chain and brought his story to his local NBC affiliate WCAU TV when he received their response, Urban Outfitters stated that the Christmas Jesus dress up magnet was not being sold to offend anyone, but to reflect a diversity of opinion among its customer base.
Home >>christmas-jesus-dress-up
Christmas Jesus dress up is a game that was created by Normal Bob Smith in 1991 as a black and white color, which he photocopied and distributed to friends. In August 2000, Smith converted the drawings to digital art and launched a website, allowing users to play with a Christmas Jesus dress up doll by placing layers of clothing on top of a crucified Jesus. In the original version of the Christmas Jesus dress up there is a light blue tuxedo, football uniform, snorkeling gear, and red devil pajama.
Christmas Jesus dress up is a game that was created by Normal Bob Smith in 1991 as a black and white color, which he photocopied and distributed to friends. In August 2000, Smith converted the drawings to digital art and launched a website, allowing users to play with a Christmas Jesus dress up doll by placing layers of clothing on top of a crucified Jesus. In the original version of the Christmas Jesus dress up there is a light blue tuxedo, football uniform, snorkeling gear, and red devil pajama.
